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Cruga
The No.1 UK biltong brand. An Artisan biltong with authentic African heritage.
Cruga biltong is made from an authentic South African recipe originally developed by a South African family.
About CRUGA®
CRUGA® Biltong is hand-prepared and air-dried to an authentic South African recipe. Cruga have spent decades perfecting the true taste of South African biltong — and what they don't know about biltong isn't worth knowing.
The brand has just been reborn. After extensive product redevelopment and consumer testing there is a new and improved recipe: better taste, enhanced nutrition and fresh new packaging to match. More protein, less sugar, fat and calories, and no added nitrates — the cleanest, leanest Cruga yet.
Cruga x Save The Rhino
Saving rhinos, one pack at a time.
Since 2019 Cruga has supported Save the Rhino International in its mission to secure the future of endangered rhinos. As part of the partnership CRUGA® Biltong pledges a minimum of £10,000 every year — and thanks to the continued support of biltong lovers, over £120,000 has been contributed so far. That milestone helps fund critical conservation work that makes a real, lasting difference.
Collaboration is one of our core values at Save the Rhino: we know that we can't save rhinos alone. We're thrilled to team up with CRUGA® Biltong to protect these iconic animals and raise crucial funds for rhino conservation.
Darion Moore
Partnerships Communications Officer, Save the Rhino International
What makes biltong different
Biltong is a traditional meat snack that originated in Southern Africa. Unlike jerky, CRUGA® Biltong is cured and air-dried, then finished with its signature Original or Chilli rub. The result is a softer, more tender texture that stays true to the authentic South African style.
High in protein and low in carbs — perfect fuel before or after a workout, or simply a satisfying snack between meals. Made in the UK, inspired by South African tradition.
