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Privacy policy

This Privacy Policy describes how Jerky Store Europe (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

Contact

The controller responsible for your personal information is Arovira GmbH, Lessingstr. 9, 46149 Oberhausen, Germany, operating Jerky Store Europe.

If you have questions after reviewing this policy, want more information about our privacy practices, or would like to make a complaint, please contact us by e-mail at support@jerky.store.

Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as “Personal Information.”

Device Information

  • Purpose of collection: to load the Site accurately and perform analytics to optimize performance.
  • Source: automatically collected using cookies, log files, web beacons, tags, or pixels.
  • Shared with: Shopify and our advertising partners
  • Personal Information: browser version, IP address, time zone, cookie info, visited pages/products, search terms, and interactions with the Site.

Order Information

  • Purpose of collection: to provide products/services, process payments, arrange shipping, provide invoices/order confirmations, communicate with you, screen for fraud, and offer personalized promotions.
  • Source: collected directly from you.
  • Shared with: Shopify, our payment providers (such as Shopify Payments, PayPal and Klarna), and our warehouse (incl. any logistic provider responsible for your order).
  • Personal Information: name, billing/shipping address, payment details (including credit card numbers), email, phone number.

Customer Support

  • Purpose of collection: to provide support and fulfill service contracts.
  • Source: collected directly from you.
  • Shared with: Shopify, our payment providers (such as Shopify Payments, PayPal and Klarna), and our warehouse (incl. any logistic provider responsible for your order).

Sharing Personal Information

We share your Personal Information with service providers to fulfill our services and obligations. Examples include:

  • Shopify: powers our store. Read more: Shopify Privacy
  • Legal Requests: shared to comply with legal obligations (e.g. subpoenas, search warrants).

Behavioural Advertising

We use your Personal Information for targeted ads and marketing we believe may interest you.

  • Google Analytics: Understand site usage. Privacy info: Google Privacy. Opt-out: Google Opt-out.
  • Ad Partners: Share data about site usage, purchases, and ad interactions via cookies or direct integrations.
  • Shopify Audiences: Used to show ads to relevant audiences across partner websites.

Opt-out of targeted ads

Using Personal Information

Your Personal Information is used to provide services including:

  • Offering products for sale
  • Processing payments
  • Fulfilling orders
  • Communicating new offers and updates

Lawful Basis (GDPR)

For users in the EEA, we process your information under these lawful bases:

  • Your consent
  • Fulfilling contractual obligations
  • Legal compliance
  • Protection of vital interests
  • Tasks in the public interest
  • Legitimate interests (balanced with your rights)

Retention

We retain your Personal Information for our records unless you request erasure. See 'Your Rights' below for more.

Automated Decision-Making

For EEA residents, you can object to decisions based solely on automated processing.

  • We do not use such processing with significant legal effects.
  • Shopify may temporarily:
    • Blacklist IPs after failed transactions
    • Blacklist cards linked to blacklisted IPs

Your Rights (GDPR)

If you reside in the EEA, you can:

  • Access the Personal Information we hold
  • Request corrections, updates, or deletion
  • Port your information to another provider

To exercise these rights, contact support@jerky.store. Data is initially processed in Ireland and may be transferred to Canada and the U.S. Learn more: Shopify GDPR.

Cookies

We use cookies to:

  • Improve your browsing experience
  • Remember actions and preferences (login, region, etc.)
  • Analyze site usage

We use session and persistent cookies (lasting 30 mins to 2 years).

Cookie Management: You can manage cookie settings via your browser or use resources like All About Cookies.

Blocking cookies may affect your experience and doesn’t always stop third-party data sharing. See 'Behavioural Advertising' for opt-out options.

Do Not Track

We do not respond to "Do Not Track" signals due to lack of industry standard.

Changes

We may update this policy to reflect changes to our practices or for legal/regulatory reasons. The updated policy will be posted here with a revision date.

Complaints

If you are unsatisfied with how we handle your data, you can file a complaint with the data protection authority in the EU country where you live or work. The authority responsible for us is the State Commissioner for Data Protection and Freedom of Information North Rhine-Westphalia (LDI NRW).

Last updated: 8 October 2026

Customer chat and AI

Our website chat runs on Shopify Inbox, a service provided by Shopify. Some answers in the chat may be generated automatically with AI.

What we collect

  • The messages you send in the chat.
  • Details you choose to share, such as your name, email address or order number.
  • Technical information about your visit, such as the page you are on and your device.

Why we use it

  • To answer your questions and help with your orders.
  • To recommend products that may suit you.
  • To improve our customer service.

Who it is shared with

  • Shopify, which provides Shopify Inbox and its AI features. Read more: Shopify Privacy

Your rights

  • You may access, correct, or delete your chat data by emailing support@jerky.store. Chat data is kept only as long as needed to help you and to meet our legal obligations.

About AI answers

  • AI answers are for general information only and are not professional advice, for example on nutrition or allergies. Always check the product page and packaging.
  • Prices and stock shown in the chat may differ for technical reasons. The prices on jerky.store are always the correct ones.
  • We may change or remove AI features at any time.